In 1999, country superstar Garth Brooks embarked on an ambitious, perplexing project: an album in character as the fictional Australian rock star Chris Gaines. Brooks had been cast as Gaines in an upcoming film called The Lamb, and to introduce the public to the character, he released an album as Gaines a full year before the movie’s scheduled release. Brooks recorded the album, alternately billed as Gaines’ Greatest Hits or Garth Brooks In… The Life Of Chris Gaines, with veteran producer Don Was, and he promoted it with an appearance on Saturday Night Live. Although it debuted at #2 behind Creed’s Human Clay and yielded Brooks’ highest-charting single, the #5-peaking “Lost In You,” The Life Of Chris Gaines ended up flopping hard. The Lamb was never made, and Brooks went back to releasing country music as Garth Brooks.