Placeboworld, Big Eye Deers and Kerrang! have got together with Nexus Productions to bring you the next level of music video. Now you don’t just get to watch the latest Placebo video, you can immerse yourself and interact with the momentum of the The Never-Ending Why world.Use your mouse to control The Never-Ending Why bird as it carries the girl and the boy above the rolling seas, scroll around the heavy waters until you tumble through the belly of the Whale Monster and into the pulsating concert that takes place in the guts of the Monster. Each part of The Never-Ending Why interactive site responds to your movements throughout the stunning new video.Check it out at: theneverendingwhy.placeboworld.co.uk