In Danish popsters Datarock’s new video for “California,” a haggard young office functionary disguises himself via red sweatsuit and oversized shades and becomes some sort of freestyle-walking dervish, eventually finding himself at an open-air Datarock show. Someone should let this guy know: Certain neighborhoods in...

Datarock are stealing a page from the McDonalds Happy Meal playbook with their new single

In "The Pretender," the scarlet-clad Norwegian duo Datarock offer up a Devo-esque anthem (after a "Rio" kick-off) that, lyrically, more or less wants us to know that they are everything to all people -- a believer, an achiever, a boy, a girl, South American, North Korean, etc. But it's "The Pretender" telling us about the shape-shifting. This so...

No matter its form, remixed or as Datarock intended, "Give It Up" is at least partially about hooking you up with an enema. It was also our first listen to the scarlet-clad Norwegians' forthcoming sophomore collection Red, on which they only used equipment made prior to 1983 and tried tapping into Fela Kuti, Afrika Bambaataa and Kraftwerk. The n...

Datarock announce the North American release of their highly anticipated sophomore album RED